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Plan

Pledge and Get a Six Step Approach to Solve Systemic Racism in the Advertising Industry.

 
 

OUR PLAN

Let’s be honest — if this was easily solved, it wouldn’t be a problem. But solving big challenges is what we do. So, let’s roll up our sleeves and get it done.

Also, we work in advertising, marketing, entertainment, production — we know the only way we’ll get anything done is with a goal (13%) and a deadline (by 2023). Let’s so approach this like any other client problem. Here’s a link to a brief from your client, Black America. 

Now let’s get started...

Six-step approach

Toolkits for each step will be provided.